Global day of action on POPs in Russia: using mass media as the tool to raise public awareness on POPs.
Centre for Environmental Information conducted a series of media presentations to raise public awareness of POPs and reduce their impact on human health and the environment in the Novgorod region. Three radio broadcasts on local radio station were prepared. During the broadcasts, Centre for Environmental Information presented information about POPs impact on human health and answered questions from local citizens. TV reporting for a local weekly environmental program was prepared, focusing on pesticide use in agriculture and impact on human health. An interview with experts from the local Committee on Environment was published in weekly newspaper "Novgorod."
Outputs:
Three radio broadcasts on POPs
Media stories on TV and in print media