Public awareness campaign on POPs for students and teachers in Uttar Pradesh.
This report documents a unique "Hello Zindagi, Alvida POPs" or "Hello Life, Goodbye POPs" campaign to educate and raise awareness among children and youth about the threats of POPs. As part of the campaign, multiple thematic workshops were held in schools and colleges. Through interactive sessions, students and the teachers were encouraged to explore POPs in detail, share information by forming "POPs clubs," which provided platforms to share information and experience; build consensus on underlying issues; appeal to the government, media and the wider community to unite against POPs; and make use of communication technologies to create additional networks and partnerships to further mobilize efforts. The activity reached approximately 1,500 students and teachers directly and more than 6,000 people indirectly through local, national and international networks. The activity also inspired additional research and on-the-ground activities by students.
Outputs:
POPs workshops held in schools and colleges, reaching 1,500 students and teachers
Expanded POPs awareness networks reaching more than 6,000 people
Further mobilization of efforts resulting in additional research and on-the-ground activities